Understanding Medicare Incident To Billing Services: Do It Right, Avoid Denials

Are you confident your team is billing “Incident To” services correctly or could you be at risk for denials and noncompliance?

Join us for this essential training on Incident To Billing, one of the most commonly misunderstood areas in Medicare reimbursement. This webinar is designed to clarify the requirements, eliminate confusion, and give coders, billers, providers, and compliance professionals the tools they need to bill under a supervising physician’s NPI appropriately.

We’ll break down the key CMS rules, including scope of practice, direct supervision, and when services no longer qualify as “incident to.” You’ll learn the necessary documentation components, how to differentiate between shared/split visits, and common mistakes that lead to billing errors, audits, and lost revenue.

Whether you're in primary care, multi-specialty, or an outpatient clinic setting, this session will provide real-world examples, checklists, and coding strategies that can be implemented immediately to safeguard your organization.

Don't risk getting it wrong. Stay informed, stay compliant, and ensure your billing aligns with the latest guidelines.

• Define "Incident To" services and explain when Medicare allows billing under a supervising physician's NPI.
• Identify the key CMS requirements for billing "Incident To," including scope of practice, direct supervision, and service settings.
• Differentiate between “Incident To” services and split/shared visits, and understand when each applies.
• Recognize common documentation errors that lead to denials or compliance risk in “Incident To” billing.
• Outline supervision levels required for “Incident To” services and how to ensure compliance in team-based care.
• Apply correct coding practices for services rendered by auxiliary staff under the physician's plan of care.
• Understand when services no longer qualify as “Incident To” and how to properly transition billing.
• Implement documentation and workflow strategies to support compliant “Incident To” billing across provider and billing teams
  

• Definition of “Incident To” Services, Overview of CMS guidelines and key terminology.
• Medicare Requirements for “Incident To” Billing
• Eligible Providers and Settings
• Supervision Requirements Explained
• Documentation Do’s and Don’ts
• Scenarios That Disqualify “Incident To” Billing
• Common Billing Mistakes and Audit Risks
• New direct supervision guidelines  for FY 2026
• Split/Shared Visits vs. Incident To
• Coding & Modifier Tips for Accuracy
• Best Practices for Teams and Workflows
• Live Q&A Session

• Healthcare providers
• Medical Coders
• Billers
• Auditors
• Administrative staffs
• Hospitals and Health Systems 
• Physician-based practices 
• Legal and Regulatory Teams 
• Physicians
• Physician Assistants
• Nurse Practitioners
• Certified Nurse Midwives
• Providers
• Medical Billers
• CDI Professionals
• Compliance Officers
• Revenue Cycle Professionals
• Revenue Cycle Staff
• Practice Managers
• Hospital Administrators
  

Keisha Wilson CHC, CCS, CPC, CPCO, CPMA, CRC, CPB, AAPC Approved Instructor

Keisha Wilson, the founder/CEO of KW Advanced Consulting, is a seasoned professional with over 20+ years of experience in the healthcare field. Her career in large teaching hospitals and acute ambulatory care systems includes roles such as an outpatient coding specialist, clinical documentation improvement (CDI) specialist, compliance operations coding and billing manager, interim compliance director, and consultant to various coding companies. Her extensive experience is a testament to her leadership and deep understanding of the industry. 

An expert in Compliance and Revenue Cycle Management, Keisha specializes in risk-based audits, E/M auditing, multi-specialty coding, telehealth services, and Risk Adjustment/HCC education. She has developed and implemented comprehensive training programs for organizations of all sizes and is an approved instructor for KW Advanced Consulting, AAPC VILT, and NYC College of Technology.

Beyond her professional roles, Keisha serves on the Board of Directors for an outpatient mental health clinic and contributes to telehealth and compliance committees. She is also Chair of HDDH Working Group for the International Society for Telemedicine and eHealth (ISfTeH). She serves on the Advisory Board for The Nurses Pub and the HIM Department at South New Hampshire University (SNHU). A published author, she writes regularly for KW Advanced Consulting and collaborates with AAPC on coding articles and industry updates.